Good morning!

Today, we're taking a look at the power of storytelling. Also in this issue:

📖 Career storytelling is crucial in era of AI
🌐 Business myths can lead to misguided strategies
👓 AI performance reviews raises legal, bias concerns

Here's a look at what we're seeing, what it means, what we're anticipating, what's resonating and what you think about today’s workplace. Let's get SMART!

When Michael Stopps joined Justworks as vice president of people, he wrote a comprehensive company story to understand the organization better. This document, now known as the pitchbook, details Justworks' mission, offerings, and future growth plans, and has become a vital tool for improving internal communications and talent strategies.

As AI reshapes workflows and teams shrink, owning one's career narrative has become essential for professionals, writes Kanika Watson, executive coach and branding strategist. Watson offers three strategies for career storytelling: defining one's unique story, translating activities into impactful results and maintaining visibility through personal branding.

Myths such as the Inuit having many words for snow and stories about Blockbuster, Kodak, and Xerox illustrate how narratives can shape perceptions, but they often distort the truth, writes Greg Satell. While Blockbuster did not ignore Netflix and Kodak embraced digital photography, these companies faced internal and market challenges that the myths overlook, Satell writes, adding that it is important to question compelling stories and rely on factual analysis to avoid misinformation.

Companies including Citi and JPMorgan Chase are using AI to streamline performance reviews, aiming to make the process more efficient for managers. However, experts including Peter Cassat from CM Law warn that using AI in evaluations could lead to discrimination claims and significant compliance challenges, especially as AI systems might replicate or amplify existing biases from historical data.

Until today, I mistakenly thought the Inuit had up to 100 words for snow. What business myth surprised you?

As always, let me know if there's a subject area or topic you want to see covered more. 

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